“Way to Go, Spaz”

Over the years, Cornered Space Alien has eschewed movies and films. In fact, the last movie he saw was “Dark Knight” in San Diego in 2013, so he is quite surprised at the extent to which he is referencing movies in his recent posts. The Matrix inevitably gets us.

Anyhoo, the movie “Valley Girl” provides some interesting insights into proper social function. In one scene (a slumber party), a group of the lead teenagers were jointly signing and dancing in sync and by all appearances were having a great time, probably because they were in sync.

Enter the scene’s “protagonist”, the little sister of the slumber party Host. The youngster wanted to dance along on the side and dance she did to the point of bumping the record player and stopping the dance music. End of the sync, end of the healthy social activity and end of the fun.

But this scene didn’t end with out a timeless statement directed from the older (slumber party host) to her music dancing little sister - “Way to Go Spaz”

What can marketers and other InterWeb participants learn from this scene? Well, one clear lesson is that Spaz ends social cohesion and fun. Let’s work to end the Spaz that Mark Zuckerberg and the gang deliberately introduce 24/7. They profit enormously from Spaz algorithms, spaz shadow banning and spaz pixel manipulation. More Spaz, more chasing around for clicks, more ad spend.

Let’s end the Spaz tyranny and create the social cohesion everyone can benefit from including InterWebs “users”, consumers, marketers and manufacturers.